Our next cover story, Alex Brooks is devoted to educating dog owners on how to communicate with their dogs in a dog’s natural language, ultimately fulfilling the canine’s first and most pressing need, leadership. “Dogs are not leaders,” says Brooks, “they’re followers. There is only one ‘alpha’, and it doesn’t have anything to with being macho.”

Often referred to as a “dog whisperer”, Brooks’ amazing ability to communicate with dogs is second only to his love for them, a passion which has made him and the Midwest Canine Center, the business he and his wife Marcy began building twenty years ago, formidable names in the dog training industry.

State of the art boarding, training and doggie day care were the core services at Midwest until recently, when plans for implementing a “wellness center” were developed to provide alternative pet health care, one of the hottest and fastest growing trends today. We’ll share Alex’s animal expertise and explore this new trend in our next issue.